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PlanMagic Media Planner 8.0
The most advanced media planner in the world. The program consists of an easy to use media plan model in MS Word, fully automated media planner workbook in MS Excel 2000+ with a unique media calendar to plan on a 3-year timeline, detailed advertising, promotion and public relations details, sophisticated results analysis, and an accompanying presentation template. Plan your advertising, promotion and p.r. like a pro, and create unlimited media plans. Enter some assumptions, objectives, budgets, and target markets. Then add any number of ads and campaigns under one of the advertising, promotion or p.r. types, and see the media plan materialize before your very eyes.
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PlanMagic Marketing 7.0
Create a clear marketing formula, optimize your product/market combinations, set clear goals and strategies, project sales, create a time table, have a progress and budget control, compare budgets using a variable value, provides fully automated charts and much more.
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